P&G’s Tide cleans up on mobile with consumer focus, quality – Mobile Marketer

buy button P&G’s Tide cleans up on mobile with consumer focus, quality Tide’s continued attention to how and where it engages consumers through mobile combined with quality content will steer the Procter & Gamble brand well in the years to come, setting the tone for the rest of the consumer packaged goods vertical, Mobile Marketer’s analysis shows. Please click here to view the entire story on Mobile Marketer Platform Pulse: Apple tries to kill mobile Web advertising After a brief respite, it was another big week for mobile platforms, with a bold move from Apple to block ads on […]

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